THE PERFECT WORLD PRINCIPLE
What drives us – our manifest
World changing business.
The world is changing the face of business. We believe that the opposite is also true. Changing the world helps you reinvent, recharge and refocus your business and company. Only this shift helps you move to a new prosperous en abundant reality of progress.
Manifest
Welcome to a new reality of progress!
2020. It is done. We are there. Welcome to the perfect world. Business has fundamentally changed the world into a prosperous and abundant place. Companies that were once captured in a fetish for competition and greed have turned out to be the saviours of generations to come. They decided that the ‘disconnecting’ rules and systems of the market, the company and the country were just not good enough to sustain the changes needed to feed following generations. They decided that new paradigms had to be set on what growth actually means and what it should lead to. It has given us a new ‘level of thinking and acting’ in business that makes our lives prosperous and abundant beyond measure with every product that we buy. The collective power, courage and means of the worldwide businesses community has made us flourishing and good, instead of just less bad. How did they do it? By finding and manifesting the logic and courage to ‘fool’ their glass ceiling of dilemmas and limitations in order to create a truly new reality of progress. We are extremely happy that you were one of them.
Perfect world principle is the breakthrough strategy system that helps companies and entrepreneurs to create the ‘world changing business’ that the world needs in the ‘crisis of structure’ that we are in right now. We will exist for the next 10 years to give the world that new reality of progress based on prosperity and abundance as strategies to redefine ourselves. Perfectly imperfect and seriously unserious every step of the way.
‘Mijn gevoel is dat de vernieuwingsgraad, het business development beleid, lang niet altijd de rol speelt binnen marketing die het zou moeten spelen.’
Perfect world Principle is ready to transform itself with the commercial and business development powers of Jeroen Kraak!
Vanuit de liefde van vaders en moeders hier, dochters overal ter wereld uit laten groeien tot sterke vrouwen. 
Don't fight your innovation dilemmas, fool them. This is the subtitle of the book 'Perfect World Principle', written by Jenny Elissen & David Smith. It challenges you to see sustainable innovation of business, marketing and communication from a completely new perspective: it helps your company find what you want to create instead of solve in this world by fooling limitations instead of fighting them. The book was launched on July 4th 2011, so you can get your copy right now.
